Improving Northern Ireland’s Competitiveness: Innovation, Skills and Marketing

How can the NI economy become more competitive in the 21st century global economy?

Prof Rob Gilles (QUB) The Northern Ireland (NI) economy competes in an increasingly complex global setting. Since 2007 the global economy seems to be in a perpetual state of volatility. This presentation addresses how recent developments in economics can help understand how businesses and economies compete in this global setting and how these insights can inform policy decisions to promote competitiveness of the NI economy. Recent research has shown that the global economy can best be understood as a complex of networks. Businesses and governments interact through relationships that make up supply-chains, social networks and interactive platforms. Competitiveness thus aims

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NI Skills barometer: Developing skills for tomorrow’s economy

Mr Mark Magill (Ulster) This presentation addresses the widespread consensus on the value of skills both to the individual as well as the wider economy. It highlights how qualitative evidence from employers identifies skills shortages in a number of key sectors and occupations across the Northern Ireland (NI) economy. However, it notes the gap in long-term quantitative forecasts to assist policy making. The presentation explains how this gap may be addressed, setting out the development of a comprehensive NI skills model, which is integrated within the Ulster University Economic Policy Centre (UUEPC) NI macroeconomic model. The model forecasts the number

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Exploring Consumers’ Quality Perceptions of Local NI Food & Drink Produce

Miss Rachel Malcolmson (Ulster) The Northern Ireland (NI) agri-food industry faces significant challenges in re-building consumer confidence in the quality and authenticity of food/drink products. However, increasing demand for authentic, high quality produce, paired with a renewed sense of food patriotism, presents new growth opportunities for local and artisan food/drink products to be promoted for their unique quality and provenance credentials. This presentation focuses on how to effectively raise the profile of local NI food/drink produce. Specifically it provides evidence-based recommendations for policy makers arising from research regarding the use of quality to market local produce. The recommendations for policy

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